On the competition of two conflicting messages

Journal article (2018)

Authors

L. Yang Chongqing University, Network Architectures and Services -

Pengdeng Li Chongqing University

Xiaofan Yang Chongqing University

Yingbo Wu Chongqing University

Yuan Yan Tang University of Macau

Research Group

Network Architectures and Services () (TU Delft)

Competitive spreading Conflicting messages Exact spreading model Generic spreading model Linear spreading model Spreading network

To reference this document use:

http://resolver.tudelft.nl/uuid:feb96827-b4c4-45b9-b299-040f986ba704

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Published Date

2018

Language

English

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Faculty

Electrical Engineering, Mathematics and Computer Science

Department

Quantum & Computer Engineering

Research Group

Network Architectures and Services

Abstract

There are plenty of conflicting messages in online social networks. This paper addresses the competition of two conflicting messages. Based on a novel individual-level competing spreading model (the generic UABU model), three criteria for one or two messages to terminate are presented. These criteria manifest the influence of the two message-spreading networks on the evolution of the two messages. Extensive computer simulations show that when a message terminates, the dynamics of a simplified UABU model (the linear UABU model) fits well with the expected evolutionary process of the message. These findings help in understanding the competing spreading process of two conflicting messages.

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