Introduction

Rationale and Aims—Why This Book, Why Now?

Foreword postscript (2019)

Authors

N.M.P. Bocken LUT University, Responsible Marketing and Consumer Behavior
Paavo Ritala LUT University
Laura Albareda LUT University
R.M. Verburg Economics of Technology and Innovation - TPM
Research Group
Responsible Marketing and Consumer Behavior
More Info
expand_more

Published Date

2019

Language

English

Reuse Rights

Other than for strictly personal use, it is not permitted to download, forward or distribute the text or part of it, without the consent of the author(s) and/or copyright holder(s), unless the work is under an open content license such as Creative Commons.

Research Group

Responsible Marketing and Consumer Behavior

Abstract

This chapter introduces the background, aims, contents, and implications of the edited collection “Innovation for Sustainability: Business Transformations Towards a Better World

Files

Bocken2019_Chapter_Introductio... (pdf)
(pdf | 0.456 Mb)
Unknown license