Simulation based decision support for strategic communication and marketing management concerning the consumer introduction of smart energy meters

Journal article (2013)

Authors

M.C.A. van der Sanden Science Education and Communication - AS
K.H. van Dam Energy and Industry
J Stragier External organisation
C.B.A. Kobus Responsible Marketing and Consumer Behavior
Research Group
Science Education and Communication (AS) (TU Delft)
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Published Date

2013

Language

English

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Faculty

Applied Sciences

Department

Support TNW

Research Group

Science Education and Communication